American Express

Contents of Pitch Your Business on this page and on each audio is by American Express OPEN. Audio is provided by Aimee Iarussi, President and CEO of GIVE-GIFTS.com, LLC, owner of AIBusinessPro, DFW Business Network and BusinessPRnews.com. Audio is streaming from AIBusinessPro.com.

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Pitch Your Business

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Audio One - Pitch Your Business

How well do you describe what your company does? There are few sales tools more valuable than a concise, interesting “pitch” that gets listeners as thrilled about your company as you are. It’s something you need to use when you’re making a sales presentation, seeking financing, networking at an event, or even just chatting with a neighbor.

Audio Two - Open with what makes you unique

Start your pitch with what sets your business apart – your unique selling proposition or USP.

Audio Three - Focus on problems and solutions

Every successful product or service solves some kind of problem. Consider the market need that your company fills.

Audio Four - Provide proof

Interweave relevant facts into your pitch to support your claims, prove your benefits and show your success.

Audio Five - Be tangible

Don’t get caught up in jargon, acronyms, clichés or meaningless terms. Listen to audoi 5...

Audio Six - Show your passion

The perfect pitch appeals to the emotions, not the intellect. You need to connect on a very real level with your audience.

Audio Seven - Practice, practice, practice

Spend enough time practicing your pitch so it sounds unrehearsed. That way...

Complete Playlist - all

Listen to all of above in one complete audio


More From Ptich Your Business in a Complete CD

Different Pitches for Different Audiences
There are number of situations where you’ll need to describe your company. Here’s how to tailor your pitch to each audience.

Sales call

Funding opportunity

Funding opportunity

Networking event

“Elevator pitch”

Finding and Sharing Your Passion
When describing your business to someone new, you want to be more like a proud parent showing off new baby pictures than a pitchman pushing product.

Five section to explain how.

Prepare Your Pitch
Get Ready to Engage Your Listener

10 questions with guideline
to develop a concise, winning pitch for your business.

Plus all 7 parts in the Pitch Your Business

and a copy of Pitch Your Business in PDF free with our audio CD.